Millennials show a strong preference for self-service options and the ability to handle customer service issues themselves. Businesses have known this for years and have sought new ways to meet this demand. Chatbots are ideal for providing the fast, personalized... read more
Having a quality email list is a great way to grow your brand. Of course, building a legitimate email list takes some time and effort. The good news? You can streamline the process and get a little help from automated chatbots. Yes, we're talking about those message/chat... read more
Conversational marketing can be regarded as a counterpart to traditional methods. It typically includes content that has a conversational tone, incorporates dialogue, and focuses on building relationships with customers. The nature of this kind of marketing has become an... read more
Don’t lose your customers at the checkout after they’ve made their way through a lengthy sales funnel. Optimizing your checkout process is crucial for securing the sale, but many ecommerce businesses make avoidable mistakes that discourage customer trust and scare prospects away.... read more
The holiday season is going to feel different this year. Many fewer consumers are going to hunt for products in physical stores to stay away from crowds. But that doesn’t mean they’re going to purchase less. Data shows that during the 2008 recession, contrary to predictions, many... read more
Are you aware that customers switching companies because of poor service costs companies $1.6 trillion in the U.S.? A good experience is key in winning over customers’ loyalties. Loyal customers are five times more likely to buy from you again and four times more likely... read more
The history of artificial intelligence dates back to ancient Greece. Philosophers of that time were already wondering whether human thinking could be performed by intelligent machines. This question has been with mankind for centuries. The answer to it came in 1955, when Herbert... read more
Chatbots have come a long way since the first commercial instant messaging bot, SmarterChild, hit our AOL buddy lists in 2000. For a decade, it was the most popular artificially intelligent agent, at least when someone else didn’t have to use the landline. That was just the... read more
Do you know the feeling of reading something but having no clue what the author is talking about? That’s what I felt when I read an article about chatbot technology for the first time. It was full of this secret programming language that was out of reach for the average reader.... read more
The real estate business has moved online. Data shows that over 50% of home buyers look for listings on the web. Nothing is surprising about that. The Internet has simplified the search process for customers. On the other hand, it has raised the bar for real estate companies.... read more
Have you ever had a bad experience with a chatbot? There are over 300,000 bots on Messenger so the odds are pretty good that you’ve chatted with at least one that wasn’t quite ideal. Maybe it got lost and wasn’t able to finish the conversation. Maybe it gave you the wrong weather... read more
The first chatbot (Eliza) dates to 1966, which makes it older than the Internet. Yet the technology had to wait a bit to flourish at scale. It was not until 2016 that Facebook allowed developers to place chatbots on Messenger. Then the chatbot buzz began. Brands started to... read more
People will forget what you said. People will forget what you did. But people will never forget how you made them feel. Maya Angelou Chatbots came out to be a remedy for aching interactions between humans and computers. They helped to speed up the slow response time and save... read more
The popularity of live chat applications has been growing over the past few years. No wonder the number of consumers who prefer to contact brands using live chat has also grown (2019 Customer Service Report). Quick chat replies assure impatient visitors that their problems will... read more
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