A website that makes users search for contact information for five minutes is bad design, no matter how sharp it looks. However, a website that may look less good but is... read more
Providing an exceptional user experience lets many ecommerce companies overcome competitors and become market leaders. According to a PwC study, 73% of consumers say that... read more
In 2014, Nicholas Epley, a psychologist from the University of Chicago, conducted a study to check whether giving technology humanlike features can impact its perception.... read more
Research by Oracle suggests that 82% of consumers would switch a brand if unsatisfied with their customer service department. Therefore, a top-notch customer experience... read more
Take a peak at the insides of marketing robotization. Learn what changes useful & practical automation into customers’ nightmares. Only proven remedies.
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Since 2016, when Facebook opened Messenger for bots, brands have widely adopted them. Everybody is now talking about them and their value to businesses. But what exactly... read more
The most significant part of increasing chatbot engagement is getting your audience comfortable talking to robots. With substantial aspects of online businesses becoming... read more
In retail marketing, businesses focus primarily on acquiring new customers to increase their sales and potential market reach. Of course, this is critical to the success... read more
There are many reasons why we may dread getting in touch with customer service. For instance, writer Bill Bryson once wrote, “The other day I called my computer... read more
As an ecommerce brand, you may struggle to get satisfied customers to influence your prospective customers. However, if you start leveraging the positive effects of... read more
The first chatbot (Eliza) dates back to 1966, making it older than the Internet. Yet the technology had to wait a bit to flourish at scale. It was not until 2016 that... read more
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